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STENKA, a company specializing in high-quality wall blocks for industry professionals, has decided to expand its business online and provide its B2B/B2C customers with an intuitive e-commerce experience.

S

Website

Url

STENKA

Project name

Service

Website

Timeframe

2 months

OVER 10,000 SATISFIED CUSTOMERS

FIRST COMPANY
TO SELL GLUE FOAM

SALES GEOGRAPHY - ALL RUSSIA

* на 2020 г.

TASK

Development of a promotional page for a new product followed by an order.

OBJECTIVE

Implement a convenient and most informative ordering adhesive foam on the desktop and mobile versions of the site.

First, let's see who's on the other side of the screen

Private and legal persons engaged in the construction of suburban real estate. Generally knowledgeable in the subject area.

74%

Men

26%

Women

Vladimir, 48
director

Find a reliable supplier.

To make sure the supplier is reliable, to get recommendations.

Amir, 38
manager

Quickly find an honest partner.

Make sure that the work will be done honestly and responsibly.

Sergey, 36
foreman, father

Find a long term and profitable cooperation.

Needs a personalized approach and a unique offer.

Anna, 36
manager

Find a supplier for an ongoing project.

See completed orders and get recommendations.

Based on the data collected, we prepared portraits of users

Motivation:

Moscow region

Expectations:

Stavropol

Motivation:

Expectations:

Motivation:

Expectations:

Bryansk

Moscow

Motivation:

Expectations:

We found that different groups had the same needs

Best price on the market

Quality Certification

Many orders

Wholesale supply

Concept formation

Find a profitable solution between user needs and client goals

SIMPLE

DEFINITE ANSWER

PICTURE

Attention grabbing and simple presentation of information

Give answers before questions arise

Point by point interest of the client

Plan

Developing a promotional page for the product PRPFFIX 101

Upgrade the shopping cart and make it more functional

Creating ease of use at the stages of order placement

Based on this research, we move on to the design

Develop a conversion scenario for content consumption.

Analyze and develop the ordering chain.

1.

2.

Creating an interactive prototype

At this stage, the customer begins to see how the site will look like, you can painlessly edit the structure

Design

thoughtful blocks in a landing page

easy steps to place an order

additional pop-up windows

— We disclose all the characteristics in one block

— Product demonstration in action

— Made a convenient division of the cart by category of goods

— Areas of application

— Talk about the benefits

— Calculator to calculate the cost of delivery through the service DPD

We haven't forgotten about mobile screens

We adapted the site for mobile screens. A lot of time and attention was paid to correctly displaying the site on the iOS operating system with the Safari browser.

The result is fully consistent with the request of the customer and his clients

Integration with DPD delivery service

Content Management System MODX

Improved conversion funnel

Integration and improvement

Scope of work performed

Market Analytics

UI/UX

Back-end CMS MODX

Quality Design

Front-end development

Free technical support for 2 months

Would you like the same? Send an request and we will contact you to discuss the project!

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