Corporate online service for internal use. FINMOLL decided to update its internal web platform for its partners and employees and create an intuitive customer service experience.
no link
Url
FINMOLL ARM
Project name
Service
Rebranding, Product
Timeframe
4 months
FINMOLL provides the infrastructure, tools, and training for issuing loans to clients through offline offices. We were tasked with updating the outdated design of the company's online service for employees. To create a convenient and fast tool for efficient execution of business processes provided to new and regular clients. Create a multi-interface web platform.
PROLOGUE
In close cooperation with the client's team, we began a phase of researching competitors, employee expectations, and industry specifics. Auditing and analyzing the old service and interviewing employees who use the service daily in their business processes allowed us to form precise goals and objectives for redesigning the online service. An elaborated portrait of an employee helped determine the direction of the design.
PROCESS
MAIN OBJECTIVE
Change the appearance (design) of the online service ARM. The site should be as convenient and practical in use as possible, both when working on desktop screens, and on mobile screens (smartphone, tablet).
ADDITIONAL OBJECTIVES
- User-friendly interface.
- Quick access to all necessary information.
- Possibility to use the service without applying to the support service.
EXPECTED ACTIONS
- Authentication of an employee in the system.
- Quick search of the client.
- Providing related services for the client.
SOLUTION OF TASKS
- The processing of a money loan by an employee to clients.
- Providing related services for clients.
- Access of the employee to documentation and to training materials.
- Information development of the employee.
USER PROFILE
The online service is intended for internal use by company employees.
The employees are young girls/boys under 30, students. As a rule, they are confident users of computers and smartphones. Simplicity and speed of business processes are important in their work.
CREATIVE CONCEPT
An employee can easily find information about customers. Answer all of the customer's questions about the company's products. Arrange a money loan. Sell additional insurance.
PROTOTYPING AND DESIGN
Developed and rendered an interactive design of the entire online service.
MORE ABOUT DESIGN IN FIGMA
Developed >40 interactive pages with new design for desktop and mobile screens.
Thanks to thorough analytical work, excellent project management and a top-notch team of designers and programmers, we managed to launch the MVP in three and a half months, from the first brief to the first working version of the product.
RESULT
>1k
3,5
>500
>50
new applications a month after launch
months from brief to
MVP
employees use the online service
cups of coffee
drunk
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